Experienced. Decisive. Trusted.
I work with brands to plan, launch, and execute marketing and experience-led initiatives.
I work with brands to plan, launch, and execute marketing and experience-led initiatives.
End-to-end event strategy, design, and execution — from concept development to on-site delivery and post-event impact.

Creative-led campaigns that bring places to life, combining storytelling, video, and experience to drive visitation and engagement.

Strategic sponsorship development and activation that creates mutual value for brands, partners, and audiences.
Purpose-driven digital and social strategies that build brand presence, drive engagement, and support broader marketing objectives.
I bring 20+ years of experience delivering strategic marketing, events, and brand initiatives across hospitality, tourism, and consumer-facing businesses. I turn ideas into execution — helping brands streamline processes, elevate experiences, and drive meaningful results.
✔️ Sponsorship strategy, partnership development & revenue generation ✔️ Event leadership, experiential marketing & audience engagement ✔️ Destination & tourism brand strategy ✔️ Stakeholder, government & community collaboration ✔️ Organizational leadership, budgeting & performance optimization ✔️ Cross-functional team management & strategic communications
• Drove $700K+ annual sponsorship and vendor revenue through optimized partner activations
• Led brand revitalization initiatives that strengthened regional identity, improved visitor perception, and increased partner engagement across tourism and event portfolios
• Led 20+ national events drawing over 40K attendees and measurable partner ROI
Conceptualized, planned, and executed a destination marketing video campaign from idea to delivery, overseeing creative development, talent casting, location scouting, and on-site production in collaboration with a video production partner.
Commercials that ran during 2019 Canada Winter Games
Developed and led the creative direction and execution of a video showcasing my owned and exclusively produced event, the Harvest Moon Long Table Dinner, held annually from 2017–2021. Responsibilities included concept development, storytelling, location design, talent coordination, vendor management, and on-site production oversight. Video production was delivered in partnership with an external firm.

This gallery reflects a collection of work spanning my time as an independent consultant producing and leading events for my own properties and a range of client partners, as well as my tenure as Marketing Manager at Peavey Industries LP and Executive Director at Hotels Red Deer. Together, these projects highlight hands-on leadership across strategy, creative development, and execution — showcasing experience delivered both independently and within senior leadership roles.
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I continue to hold onto a small amount of decor from my event rental company
that is available to rent to select groups. Listed Below
Please connect with me to learn more about availability.

Quantity Available: 20
$11.00/per

Pilsner vase, clear glass, 28" tall, 4.5" dia
Quantity Available: 28" - 50/ 20" - 12
$15.00/per / $11.00/per

Cylinder vase, frosted glass, 24" tall, 6" dia
Quantity Available: 30
$14.00/per

Cylinder vase, clear glass, 24" tall, 6" dia
Quantity Available:
$12.00/per

Round acrylic vase 6 x 2.5 inches low case with top slot to assist with floral arrangements
Quantity Available: 40
$8.00/per

Stainless Steel, Battery Operated, with dimmer switch, LED Light
Available Quantity: 50
$12.00/per

Burlap base with burlap rope edging, serving wheels, spins 360 degrees
Quantity Available: 50
$7.50/per

Pearl, gold wire ring bases
Quantity Available: 32
$3.00/per

Various types & heights
Quantity Available:
$8-12.00/per

Various colors/designs - all same sizing
Quantity Available: 160 sets
$5.00/per

Various sizes and design
Quantity Available: 14
$10.50/per

Grapevine Balls about 20.00X20.00X20.00cm
Available Quantity: 30
$6.00/per

Royal Blue Pintuck Linen, 10" Round
Quantity Available: 30
$22.00/per

Slate Grey Pintuck Linen, 10" Round
Quantity Available: 40
$22.00/per

Red Pintuck Linen, 10" Round
Quantity Available: 35
$22.00/per

Peacock Blue Satin Linen, 9" Round
Quantity Available: 30
$22.00/per

Green/White Checkered Linen, 9" Round
Quantity Available: 24
$22.00/per

Blue/White Checkered Linen, 8" Round
Quantity Available: 30
$22.00/per

Red/White Checkered Linen, 8" Round
Quantity Available: 11
$22.00/per

Lace Overlay Linen, 6x6
Quantity Available: 12
$22.00/per

Rose Gold Long Tablecloth, 50x102
Quantity Available: 2
$25.00/per

White Chifon, 10x10 Shear Backdrop linens
$100.00

Burlap Table Runners, 14x72
Quantity Available: 20
$10.00/per

Orange/Black Checkered Napkins, 10x10
Quantity Available: 275
$2.00/per

30 Warm White LED Lights, Battery Operated
Quantity Available: 25
7.00/per

Outdoor/Indoor Garden Lights
(10) 24ft and (6) 48ft lengths available
Contact for Pricing

Warm White Wire Mini Lights
Quantity Available: 25
$7.00/per

Light Blue Mini Lights, Battery Operated
Quantity Available: 60
2.00/per

Steel Pumpkins with tealight holder
Quantity Available: 30
$12.00/per

Vintage Loveseat
(matching chair and couch available,
inquire for full set pricing)
Quantity Available: 1
$200.00/per

Royal Blue cocktail spandex stretch square corners tablecloth,
made of stretchy spandex fabric
Quantity Available: 10
12.00/per

(3) different fall garlands, 6ft in length
Quantity Available: 30
$10.00/per

Vintage white glass Longhorn Decor Piece
Quantity Available: 1
$80.00/per

Assorted Vintage Suitcases, Size & Color
Quantity Available: 5
Contact for price

Steel Pumpkins with tealight holder
Quantity Available: 30
$12.00/per

Vintage Antique Wood Ladders,
different heights
Quantity Available: 4
Contact for pricing

10x10 Sparkle Backdrop, all rentals come with stand and clips
$100.00

10x10 Spooky Gate Backdrop, all rentals come with stand and clips
$100.00

10x10 Floral Backdrop, all rentals come with stand and clips
$100.00

10x10 Autumn Backdrop, all rentals come with stand and clips
$100.00

10x10 Winter Backdrop, all rentals come with stand and clips
$100.00

10x10 Christmas Backdrop, all rentals come with stand and clips
$100.00

Remember playing with a Lite Brite as a kid!
This is an incredible side hustle business!
Space req: 8’L x 4’W x 7’H
Power required: 1-2 x 110V/15AMP
Age suitability: All Ages
Set-up / strike time: 45 mins
Average rental per session: $1250-$1500

Create glowing pictures, patterns, and messages one pin at a time. The wall transformsinto vibrant, interactive canvases where creativity, collaboration, and light come together.

Sale includes the 4x8 lite brite wall, the hardwalled rolling case for easy transport, pegs in colors: blue, black, orange, red, yellow, and green.
$9,000 includes GST
Connect for more details or additional images.
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